Big Brand Theory. El libro original

enero, 2015 · Por admin

Su reseña en Amazon dice: “Big Brand Theory is a spectacular best of compilation featuring the highest-profile branding campaigns and providing an invaluable resource guide for those wishing to understand the key elements of a successful brand”.

Tiene 256 páginas y pesa 1,370 Kg. Razones de peso para echarle una ojeada no le faltan.